In the area of nutrition and physical activity, Philadelphia is working to increase the availability and affordability of healthy foods, decrease consumption of unhealthy foods and beverages, and increase physical activity among Philadelphians. We are working in a variety of settings, including community food retail, schools, worksites, media and the built environment. We will make healthy foods more available and affordable by dramatically expanding the number of farmers' markets in low-income neighborhoods and by creating a network of healthy corner stores that sell fresh produce and water. Unhealthy foods will be removed from the school environment, impacting over 90,000 youth, and a citywide pedestrian and bike plan will be completed.
Philadelphia's tobacco initiative will utilize public education campaigns and policies to promote a smoke-free, pro-cessation climate in a city where over 1 out of 4 adults smoke regularly. Smokers will be encouraged to quit with assistance using counseling from the state quitline and community-based classes, large-scale giveaways of nicotine replacement products, and comprehensive cessation benefits through employers and insurers. Philadelphia will also seek to limit access to and marketing of tobacco products to minors and promote smoke-free policies in public spaces.
For both nutrition and physical activity and the tobacco initiative, Philadelphia will launch two social marketing campaigns about decreasing sugary drink consumption and smoking cessation.
This group does not have any discussions yet.